Hospitality & Leisure PR Agency

Great hospitality is defined by the experience, and having a powerful PR strategy that reflects it. Whether it is managing a luxury hotel, a lifestyle destination, or a venue, Kith&Kind tells stories that resonate with the contemporary traveller. As a leisure PR Agency committed to sustainability, we also communicate environmental initiatives which authenticate our clients. We deliver attention from the right demographic without greenwashing.

We provide guaranteed results across the board. Our team achieves high-impact campaigns for resorts, spas, and entertainment brands that demand attention. Unlike traditional agencies, we contract our results. This means our clients can plan their marketing budgets with confidence, knowing exactly what level of media exposure and brand authority we have GUARANTEED to deliver.

For more targeted expertise, we have specific teams ready to help. View our Restaurant page for dining-focused PR campaigns, or head to our Travel page for broader destination management and tourism strategies.

Why PR is critical for Hospitality, Leisure and Lifestyle growth

In the modern ‘experience-focused’ leisure economy, strategic communications does more than raise awareness; it transforms a venue from a physical space into a "must-visit" destination.

Drive direct bookings and footfall: Media coverage acts as a powerful third-party endorsement. It encourages potential guests to book directly rather than through OTAs, reducing commission costs and increasing cotton-line revenue for our clients.
Boost search engine visibility: Digital PR secures high-quality backlinks from authoritative news sites and travel blogs. This signals credibility to Google and helps leisure destinations rank higher for local search terms.
Build immediate trust: Modern travellers research extensively before they book. High-profile features in trusted publications can validate quality instantly. This reassures guests into knowing they are making the right choice.
Attract top industry talent: A strong reputation not only attracts guests; it appeals to the staff in the market for recruitment. Showcasing company culture and success makes an employer a more likely employer of choice in a competitive labour market.
Protect corporate reputations: Operational issues or negative reviews can happen to any business. Proactive crisis communications enables a client to control the narrative and maintain stakeholder confidence when challenges arise.
Create launch momentum: Whether opening a new resort or launching a seasonal event, PR generates the critical "buzz" required to secure early adoption and sustain long-term interest.

Our Hospitality & Leisure PR Services

We do not just create noise. We build campaigns that put heads in beds and diners at tables. Here is how we do it.

Core press office and media relations

We are structured to be the dedicated news hub for our clients. We work tirelessly to secure placement in top-tier travel guides, lifestyle features, and "must-visit" lists. Our team generates proactive stories that drive conversation among your target guests. For clients like Valamar, we secure high-impact features in national titles that directly support occupancy targets. Crucially, we guarantee our results.

Creative & experiential activations

To cut through the noise of the leisure sector, businesses need to offer something unforgettable. We design and execute immersive brand experiences - from viral stunts to pop-up activations - that capture the imagination.

A prime example is our work with Lee Kum Kee, where we created the "House of Noodles" pop-up. We transformed a venue into an interactive destination that drove massive social sharing.

We ensure these moments are purposeful, aligning brand messages with a physical experience that drives social sharing and press interest.

A screenshot of our influencer marketing online activity. Post shows multiple wonton pastry cups

Influencer marketing & user generated content (UGC)

In the leisure sector, seeing is believing. We partner with a curated network of trusted influencers and content creators selected to match the specific aesthetic and target demographic of our clients. We move beyond vanity metrics to create authentic content that builds credibility and sparks genuine wanderlust. From strategy to execution, we ensure every collaboration delivers tangible interest and bookings

Press trips & launch events

Whether it is the opening of a new resort or unveiling a seasonal menu, we make sure it is a memorable statement. We handle every detail of press launches, from concept and guest list management to final execution. We bring the right people together to ensure the venue receives maximum media attention and guaranteed coverage.

Crisis communication & reputation management

Reputations are the most valuable asset of any organisation. In an industry defined by reviews and public perception, we proactively safeguard the image of the business. From managing operational issues to mitigating negative press, our senior team acts as a seamless extension of the company. We provide strategic counsel and rapid response solutions to control the narrative and maintain guest confidence.

An example of our paid social activity - Promotional post offering a free 3-night stay at a top European hotel

Digital, social & paid campaigns

We craft "scroll-stopping" organic content that captures the experience of the venue and speaks the algorithm’s language. Our social team knows how to build communities and go viral, just as we did for LeShuttle, where a single video campaign achieved over 18 million engagements. To drive direct bookings, we execute sharp paid campaigns across Meta and Google, ensuring every penny spent drives meaningful visibility and maximises return.

Corporate communications and profile building

Behind every great venue is a strong business strategy. We elevate corporate narratives and build the profiles of key spokespeople to reinforce authority in the industry. Through strategic placement in trade press and thought leadership opportunities, we guarantee enhanced corporate visibility for hotel groups, investors, and management teams

Industry award entries

Recognition matters. A "Best Of" award can instantly justify a price point and attract new guests. We identify the most impactful industry awards for clients - from Michelin keys to TripAdvisor Travellers' Choice - and craft compelling entries that showcase client excellence. We are partners in securing industry or consumer accolades that set our clients’ apart from their competition.

Frequently Asked Questions

Why Choose Kith&Kind PR?

Strategic. Creative. Commercial.
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We are more than just a service provider. We are a commercial partner dedicated to filling rooms and selling tickets.
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1. We guarantee results, not just effort.
Most agencies promise to "try their best". We contract our success. We agree on clear KPIs and media targets at the start of our relationship. Unlike traditional agencies, if we do not hit the target, we continue working for free until we do or we pay back our fee.

2. We turn coverage into currency
For hotels and leisure venues, brand awareness must lead to bookings. Our campaigns are designed to put our client venues centre stage and drive direct revenue. We have proven this with major hospitality brands like Valamar, securing coverage that translates into real business growth.

3. We share your values.
Modern guests care about sustainability, and so do we. We donate a percentage of our fees to the homeless charity Glass Door. We understand how to communicate ethical initiatives authentically and directly to travelers.

4. We treat our clients as "Kith"
"Kith" means friends and neighbours. We view our clients as family and partners, not just another fee. We deliver a personalised and collaborative approach to enable the greatest possible success for our clients.